Africa, rich in export opportunities in 2020

Business France mobilizes French expertise and know-how to position French companies on concrete projects in Africa, by offering a tailor-made prospecting approach adapted to their international ambitions.

AFRICA SANTE EXPO 2020 – French Healthcare Days
Ivory Coast / Cameroon / Senegal – February 20 to 25, 2020

Did you know ?
• Côte d’Ivoire is the leading market for the private pharmaceutical sector in French-speaking sub-Saharan Africa : 93% of medicines are imported.
• The beauty market growing by almost 10% per year, the market is valued at more than 270M EUR in 2019.
• The country currently benefits from a National Health Development Plan for the development and equipment of medical infrastructures.
The population of Ivory Coast is young and dynamic : it is around 26 million inhabitants and is growing at 2.5% per year. It is expected to double by 2050 and the demand for medical equipment, pharmaceuticals and cosmetics will greatly increase.

Why take advantage of Business France support?
– Three days of exposure in a premium space.
– An advice and information point on the business climate and the health, beauty and well-being sectors.
– Targeted BtoB meetings to ensure new reliable business flows.
– An extension of the mission over two days in Cameroon or Senegal.

Market information workshop “Opportunities and new health challenges in Algeria and Tunisia” – March 3, 2020 in Paris
Algeria : the health budget will be around EUR 5 billion in 2020 (+ 2%), with targets notably on the construction of +25 hospitals (60 to 240 beds) as well as the renovation of medical equipment and facilities operational public.
The private sector is investing with the upcoming launch of 20 private clinics.

Tunisia: at the level of public health structures, an effort to build new establishments has been noted (construction of 4 Multidisciplinary hospitals and 8 regional hospitals) as well as a desire to upgrade emergency services. For the private sector, more than 60 clinic construction projects are underway.

An E-health strategy is underway as part of the national “Tunisia Digital 2020” program to combat regional disparities. The offices of Algeria and Tunisia will travel accompanied by a professional from the sector who will present the market opportunities to French companies. BtoB meetings with them are organized at the end of this workshop.

AFRICA HEALTH 2020 – French Healthcare Days – Kenya / South Africa – May 11 to 15, 2020
South Africa, the only African country member of the BRICS and the G20, is the largest economy in southern Africa. It is an emerging country with a modern and diverse economy, where the health market is booming. It is dominated by imports, whether for pharmaceuticals, medical equipment or biotechnology.

In Kenya, the health market shows annual growth of 4.5%. In recent years, the country has experienced a strengthening of its healthcare capacities with, according to the latest figures from the Kenyan Ministry of Health, 10,820 hospitals (dispensaries in rural areas included) and 12,937 licensed doctors.

Regulatory expertise at the service of your export procédures
To answer your questions in the areas of customs and product regulations, our team of experts draws on our global network. You will thus have operational information which will allow you to consolidate your decision-making.

Contact : martine.blereau-cerna@businessfrance.fr

 

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